Jarrett holds a Masters of Arts in Tourism and Leisure Management from University of Brighton in the UK and a Masters of Science in Tourism Management from Ecole de Management de Normandie in France. This opened doors in business consulting focusing on social media strategy and the guest experience; completing projects the UK, France, Swaziland, Morocco, Mauritius and Canada. Most recently, Jarrett was the VP of Strategic Partnerships at Qoola Frozen Yogurt. He also worked in management in the luxury hotel business for 10 years, most recently for Four Seasons Hotels and Resorts. Jarrett also owns a real estate investment company, which owns residential investment property throughout Western Canada. Jarrett is a musician, an urban farmer, enjoys traveling, outdoor adventure sports and studying libertarian economics.