Brand Management Mentorship Program

Ever dreamed of managing a top global brand like Pepsi, Kraft or L'Oréal? Are you excited by the idea of launching new products or developing a marketing campaign while managing the long-term image and profitability of a brand?

If this sounds interesting to you, then brand management may be the career for you. Brand management is the culmination of everything you learn in business school. As a brand manager, you run your own brand and business to deliver multi-million dollar results.

The Brand Management Mentorship Program (BMMP) is led and delivered by Sauder alumni marketing professionals and facilitated by Professor Tim Silk. The strength and success of the BMMP stems from our team of alumni mentors who have successfully landed some of the most coveted Brand Management positions in top tier companies such as Colgate-Palmolive, Kraft, Mondelez and Procter & Gamble among others. We have an in-depth understanding of what it takes to be successful in the interview process as well as on-the-job. Having gone through the process ourselves, we can provide insightful feedback on your resume, job-searching, and interview skills.

 Eligible Students: Undergraduates looking to graduate in 2024 or 2025, and MBA students looking to graduate in December 2023.

Program Facilitators: Alumni mentors with experiences from Unilever, L’Oréal, PepsiCo, Nestlé, Labatt, Smucker’s, Colgate-Palmolive, General Mills, P&G, Campbell's, and Amazon.

What we offer:

  • Instruction on how to successfully apply for jobs and a chance to interview with top tier consumer packaged goods companies
  • Industry frameworks
  • Personalized feedback on your resume and cover letter
  • Instruction on how to prepare for Brand Management Interviews
  • Practice with mock interviews and case interviews


We invite you to attend the next information session. Please register on COOL.

Learn more and apply to the program.


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    Questions can be addressed to with subject line stating “BMMP Inquiry.”