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Executive Education

Social Media Strategy

Leverage your organizational goals with social media marketing

Having a sound social media strategy is the first step in building any digital marketing plan. 

This program provides a strategic framework for integrating your organizational goals with social media marketing. Identify the opportunities inherent in your Unique Selling Proposition. Set appropriate social media objectives and build an effective strategy and plan to achieve them. Leverage social media to connect your brand with the right audiences and influencers.

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