Who is this for?
- People who have taken a mini-MBA or others who would like a deeper understanding of the “intangibles” of strategic success
- Experienced business leaders who want an overview on the role of creativity and innovation in developing competitive advantage
Benefits for you
- Capture the competitive benefits of innovation and creativity in the workplace
- Explore the many different routes to innovation
- Appreciate key pathways to individual creativity
- Recognize what structures and systems your company needs to support innovation
- Expand your capacity to build a corporate culture that values and promotes organizational innovation
Program content
Individual creativity
- The uses of curiosity as a wellspring of creativity
- Turning failures into wins
- Creative cognition: mental processes that support the generation of new and useful ideas
Organizational creativity
- Understanding how very different companies successfully innovate
- Systems and structures to build organizational creativity
- The human face of innovation: cultural and HR considerations
Program leader

Dr. Darren Dahl
Faculty
Darren is Senior Associate Dean at the UBC Sauder School of Business, where he holds the Innovate BC Professorship in Sales and Sales Management. His work focuses on strategic marketing, entrepreneurship, creativity and social influence. Recognized for research and teaching excellence, he was a finalist in the Economist magazine's Business Professor of the Year competition. He also consults widely for multinational corporations.
Upcoming sessions
Stay tuned for future offerings of this program! Please contact us to notify you when it will be offered again. You may also subscribe to our email list for Executive Education program updates and exclusive event invitations.
For financial assistance opportunities, please refer to Financial Assistance, Scholarships and Team Rates .