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Executive Education

Building Brand Power

Achieve growth through effective branding strategies

Powerful brands exhibit increased customer loyalty and higher profitability. This program provides a systematic approach for developing and maintaining effective brands. The concepts explored apply to all types of brands and to businesses both large and small: consumer goods, services, B2B brands, government social marketing programs, etc.

“The topics covered in this course were applicable to all industries, and I definitely walked away with some new tools to help improve our company's brand. I would strongly recommend it to any marketing professional." 

Robyn Plenert - Senior Marketing and Brand Specialist, TreO

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