Cultivate an innovative organizational culture where digital can thrive by becoming an effective change agent. Learn how to pitch your vision, while carefully balancing resistance and influence during your conversations with internal and external stakeholders. Define your current vs. future state of the business while building a digital maturity model that identifies gaps and drives your organization forward. Develop digital talent that is high-performing, social, customer-centric, and entrepreneurial.
Note: We recommend taking Strategic Thinking in the Digital Context prior to this course.
This course can be applied to the UBC Certificate in Digital Leadership.
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