Search 
 
 

BASM 501 - Business Strategy

The central question addressed in this module is how to compete in various market and technological settings in order to achieve a sustainable competitive advantage, and hence superior profitability. The competitive strategies of a range of firms are examined through analysis of case studies and lectures.

Instructor Biography - Jen Brown

Course Outline - Class of 2018 (updated November 24, 2016)

This file requires Adobe Acrobat Reader. To download this free plug in, visit the Adobe web site and follow the on-screen instructions.