UBC Certificate in Digital Communications Strategy*


From tweets to websites to branding and market engagement, digital technologies inhabit a central place in organizational communication today. This certificate program will expand your horizons by making sense of digital communication strategy. You will learn the skills that pave the way to better program execution, create content that cuts through the clutter, map out a plan for the future, and lead the way to digital media success.

*Formerly: Certificate in Digital Content and Communications.

Who Is This Certificate for?

This certificate is for early career to mid-level managers who lead and/or coordinate communication for their organizations and for professionals engaged in marketing, public relations, content creation, media curation, social media and other digital technologies


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Courses Available from June 2019

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Delivered in Blended format, Online and In-class

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$995 per course


Your Learning Journey

To earn this certificate, you must complete five required courses within two years. Courses are facilitated online and in-class by top digital communication and strategy experts who will provide feedback, advice and real-world insight to enhance your learning journey.


Suggested Order

Fundamentals of Digital Communications Strategy

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User
Experience Strategy

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Digital Content
and Storytelling

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Digital Awareness
and Protection

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Digital
Project Management


Certificate of Completion


Upon completing the 5 required programs, you will be awarded a UBC Certificate in Digital Communications Strategy. To receive your Certificate, please submit a Certificate Completion Request by clicking here.

Certificate

Meet the Instructors
Phillip Djwa
Instructor
Rachel Segal 
Instructor
Phillip Djwa BA, MFA is passionate about the opportunities for technology to inform social change. He is a creative technologist and interactive strategist with more than 20 years experience in interactive design, digital media and film/TV. He works with First Nations, progressive organizations and social venture companies. Rachel Segal’s expertise includes strategic planning, content development, and website architecture and usability. Before starting her own consulting firm in 2012, Rachel was director of digital operations for Edelman Public Relationship Canada where she led the execution of a variety of digital programs including a number of consumer and healthcare clients.
Cindy Jeromin
Instructor

Cindy Jeromin has been involved in business development with various private and public sector organizations throughout her career. She worked for the Federal Government in a variety of different departments including Industry Canada where she was Director of Information and Communications Technologies and Spectrum Management programs.


Why UBC Sauder?

Learn from — and with — the best.
Financial Times, the global authority on business education, has ranked UBC
Sauder Executive Education among the world’s best.


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