Paul Cubbon
BA [Honours] (Oxford), MBA (SFU)
Lecturer, Marketing and Behavioural Science Division
Leader, Entrepreneurship and Innovation Group
Leader, Creative Destruction Lab West (CDL-West)
Contact Information
Office Henry Angus 579
Tel 604-827-3199 (messages)
Email paul.cubbon@sauder.ubc.ca (best first contact)
Topics of Interests
- Customer Driven Organizational Change
- Entrepreneurship and New Venture Creation
- Corporate innnovation and Intra-preneurship
- Lean Launch Pad Customer Discovery Methodology
- Business Model Design and disruptive models
- Innovative approaches to and experimentation in teaching and learning
Courses Taught in 2018-2019
- Fundamentals of Entrepreneurship (MBA)
Links and other information