Search 
 
 

Strategic Management

A conceptual and practical introduction to the major areas of strategic management with an integrative perspective on managing an organization. Includes the analysis of a business and its environment, the development and evaluation of strategic alternatives, and implementation of change. The course provides students with an integrative, top-management perspective of directing an organization. A key aspect of strategy is to develop overall, long-term planning for an organization to ensure its success in a constantly changing environment.

Topics

  • Overview of strategic management
  • External analysis
  • Internal analysis
  • Strategy
  • Solution analysis
  • Evaluation of strategic alternatives
  • Corporate strategy
  • Managing change
  • Implementation

Instructor Biography - Adam Pankratz

Course Outline - Class of 2018 (updated November 3, 2017)

*NOTE:  students must come prepared for each session including session 1

This file requires Adobe Acrobat Reader. To download this free plug in, visit the Adobe web site and follow the on-screen instructions.