A new study co-authored by Sauder marketing professor Darren Dahl finds that people with low self-esteem are less likely to buy an item of clothing if they compare themselves to a good-looking shopper wearing the same thing.
Sauder School of Business-based research centre the Air Transport Research Society (ATRS) has released its annual Global Airport Benchmarking Report comparing the management efficiency of 156 airports and 19 airport groups in North America, Europe, Latin America and the Asia-Pacific.
The stress of scheduling chemotherapy treatments has been substantially reduced by a new technology created and implemented by a team of researchers from the Sauder School of Business at the University of British Columbia and the BC Cancer Agency.
Buying a new car, camera or computer? New research by Assistant Professor JoAndrea Hoegg shows that seeking advice from experts to choose between models of merchandise might not always be a good idea.
Sauder School of Business Pollay Prize winner says aggressive marketing of debt consolidation could cause some to continue or intensify risky financial behaviour.