Paul Cubbon

BA [Honours] (Oxford), MBA (SFU)
Instructor, Marketing and Behavioural Science Division
Leader, Entrepreneurship and Innovation Group

Contact Information

Office Ponderosa Annex F 110
Tel 604-827-3199 (messages)
Email (best first contact)

Topics of Interests

  • Customer driven organizational change
  • Entrepreneurship and New Venture creation
  • Corporate innnovation and Intra-preneurship
  • Lean Launch Pad Customer Discovery Methodology
  • Business Model Design and disruptive models
  • Innovative approaches to and experimentation in teaching and learning

Courses Taught in 2015-2016

  • Business Fundamentals (BCom)
  • New Venture Design (BCom) and Technology Entrepreneurship (MBA) – both co-taught with Applied Science
  • Strategy and Integrated Decision-Making (BCom)
  • Integration and Professional Development: Foundation (MBA)
  • Innovation and Entrepreneurship (MBA)
  • Lean Launch Pad Accelerator Program – non-credit, UBC wide via e@ubc

Links and other information